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Make
Up Mania Newsletters
Volume 2, Number 3 - July
16, 1999
The Make Up Maniac
Newsletter from Make Up Mania
Volume Two Number Three
Hello from your maniacal make
up crew at Make Up Mania! In this week's issue you will find:
- Info on adding sunscreen
to your favorite products.
- Foundation Make Up Tips
- The newest products on Make
Up Mania
- Sign Up Information for
a Special Make Up Work Shop
- And more!!!!
Follow Up from Last Newsletter
I had gotten e-mails from people wanting to know how to add sunscreen
to their foundation. Enough people inquired that I decided to put in this
weeks newsletter as a follow up:
Dermalogica has just released
a long overdue product: Solar Defense Booster SPF 30. Mix with your favorite
moisturizer or foundation . We keep it on hand for our clients when they
come in. It is perfect for when you are on set and your actress goes from
working on set to out on location in the sun. We don't sell it here but
check with your local Dermalogica consultant of call my favorite Dermalogica
Salon RPM in D.C. (ask for Terry at (410) 721-3020)
*****Make Up Tip of the Week*****
Foundation Basing the Face
Of course last week we talked
about the importance of pre-foundation and you all have your favorite
(with sunscreen). So now let's talk about foundation. Foudation is the
base of the face. I call applying the foundation "creating the canvas".
With the proper foundation, skin tone match and application the face should
become flawless. And depending, it need not be heavy even for us with
less than perfect skin.
Okay the basics of foundation.
Foundation is mostly pigment and oil or water. Depending if you are using
a cream or a liquid they vary only in the type ingredients that are
put in to give the "slip" of the product. (the ability to slide onto the
skin.)
There are five types of foundations:
Liquid Liquid foundations
are mostly water. They are good for light coverage and for skin that is
clear or slightly imperfect.
Cream Creams are pigment
with water and/or mineral oil or vegetable oil or another suitable vehicle.
The newer ones are using silicone. They also contain thickeners such as
sodium alginate and waxes such as beeswax. Creams are used mostly in professional
settings because they're easy to blend; they last longer on the skin and
are versatile in giving the artist the ability to control the coverage.
Panstick Pansticks are a
thicker cream ones that are strong enough to be applied directly to
the face in stick form. The traditional ones are the theatrical ones that
were used by Bob Kelly and Max Factor newer is the Bobbi Brown they
are much softer and easier to blend.
Pancake Pancakes are in a
dry form and are usually applied with a sponge. Sea Sponge works best.
(You can find these at www.makeupmania.com on the Artist's Tools Floor
under Puffs & Sponges.)
Mousse Mousse is a foundation
that is in-between a cream and liquid it is not as full coverage as
a cream but it will not pour out of the jar like a liquid. You usually
find these in salons that custom blend foundation and can be nice for
mature skin that needs coverage because they are moisturizing.
Powder The powder foundations
can be the dual finishes, that can be used wet or dry but mostly used
dry these days or like the new mineral powder foundations such as the
Youngblood or the Fraiche. (You can find these at www.makeupmania.com
on the Glamour Make Up Floor under Foundations.)
These foundations are all valid
they are used for different skin types and situations. For example
for outdoors during the day, a liquid would be nice it doesn't feel
heavy in the summer. But the same woman may want a fuller coverage for
night the lower lights for clubs or evening events make it so that a
fuller coverage doesn't seem so heavy as the sunlight does. A woman may
have several types of foundations for different occasions. Dual finishes
may be too dry for a morning application but excellent for touch ups.
The most important thing about
foundation is color match. If you have a bad color match it will make
you skin look flawed. Either too oily, or dry (if too light for you) or
mask like or whose a dreaded line of demarcation!!! To avoid this take
care when choosing your color. Sample if you can and try in several different
lighting situations. The chances of you walking into the department store
and finding the right color is probably 1000 to 1. That's because a cosmetic
company cannot possibly offer the number of skin tones there are. Thank
God for individuality but what's a girl to do? Mix it yourself.
Yep, Make Up Artists do it
all they time, why can't you? When I was buying my foundation from the
department stores I usually bought two shades. One that was a little too
dark and one that was a little too light. I had a little tile in my bathroom
next to my mirror that I would mix the colors on. Once I had figured out
the ratio I could just about eyeball it perfectly every morning in just
a few seconds. Just make sure you are always using good light and test
a thick swatch on your jawline it should match perfectly there not
the area of the face that is redder or darker or tanner. This also helps
to avoid the demarcation, but it matches your neck also. You needn't apply
make up below the jawline.
Next, the application techniques.
While fingers may work best for liquids. There are sponges available for
liquids. You need to get the deluxe non-latex urethane ones. You will
know these by the way they swell up when they get wet. Very large and
spongey. Liquid foundations are applied quickly with small downward strokes
and finished with a patting motion all over the face. Brushes are okay
but take a little too long for my taste. Creams are applied with any
sponge though I would avoid the cheap drugstore kind they don't have
enough "backbone" and are wimpy. You need to apply the cream foundations
with a patting motion, blend and pat, blend and pat. This will keep all
the lines out of your base. The patting also creates skin texture when
you are applying heaving coverage. (You can find these at www.makeupmania.com
on the Artist's Tools Floor under Puffs & Sponges.)
The dual finishes are versatile,
Use a sponge for a heavier coverage and a deluxe face brush for a lighter
coverage.
Always set your creams and
liquids with a powder. Now you canvas is complete and you are ready for
artistically putting you best face forward!!!
Next week is Brushes 101
The Artist's Tools And look for a very special "brow tip" coming up
everything you wanted to know.
NEWS - VIEWS REVIEWS
*****NEWS*****
On board this week at Make
Up Mania are:
The Skin Sponges These sponges
I found a few years ago and have never used anything since. I have one
for my face and one for my bath. The heavier green one has a strong
and nice and scrubby feeling. The face ones are for delicate skin (good
for babies too.) Look for more bath items coming our way!!! (You can find
these at www.makeupmania.com on the Gift & Bath Floor under Body Care.)
SOUTH PARK clocks and watches
great gifts and in celebration of the stupidest humor on the planet.
(You can find these at www.makeupmania.com on the Gift & Bath Floor under
Gifts.)
*****VIEWS*****
We are the professional make
up artists dream web site and to give more oomph to that oompha we have
brought aboard the very talented (and very busy) Darren Jinks wig maker
extraordinaire. His page is up and ultra specialized. Just the art of
wig making alone is a phenomenon. Look for this page bringing the hardcore
make up artists the ultimate plumage for their make up. Fantasy, period
and historical wigs and facial hair now available at Make Up Mania. Hand
made with real hair lines!! Hollywood IS cyber now.
*****REVIEWS*****
Speaking of Cyber Hollywood
check out Mr. Marvin Westmore our Make Up Artist of the month this
month (Bladerunner etc.) His grandfather was Hollywood, his father and
all his uncles were Hollywood (at one time each Hollywood Studio had a
Westmore running the Make Up Department.) His brothers (Star Trek etc.)
are Hollywood and his children (Baywatch etc.) are Hollywood. This is
what you call a Make Up Dynasty!!! We are very honored to have him on
our page. Vanna of the Valley captures the essence of this man's history,
artistry and vision. Check it out at www.makeupmania.com/archive/interviews/marvin_westmore.html
right now.
***** NEWSFLASH*****
Make Up Mania is teaming up
with Westmore Academy to offer a truly spectacular two day workshop following
the Make Up Artist Magazine tradeshow (for more information about the
Tradeshow, got to www.muamag.com). The tradeshow is July 24th and 25th
(and Make Up Mania! will be there in full cyber punk regalia) and the
immediate two days following (July 26th & 27th) is a workshop for diehard
make up artists and enthusiasts. But be warned the class, GORE, GORE
and MORE is not for the faint or weak of heart! It includes bruises, hits,
scrapes, scars, burns, broken noses, open gushing wounds and more than
your stomach can handle. Get Halloween perfected this year! $125 for one
day and $200 for both days. Call Make Up Mania at 1-800-711-7182 or Westmore
Academy at 818-562-6808 for info. We can send you a brochure. Limited
class size.
And for those of you that are
"gore challenged" look for several upcoming Make Up Mania and Westmore
Academy Joint Workshops!!!!
Have a great week and if
you are coming to the trade show --- SEE YOU IN CYBERSPACE-
Jacking in now,
Eva and
Your crew
at Make Up Mania
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